Facebook is the site that provides businesses the opportunity site to increase their customer base and profits. The Facebook PPC campaign costs very little to set up your profile and the pay off can be huge if you use this site correctly.
You can use Facebook to increase the business sales of the local business owners. Given below are some of the useful tips to use Facebook-
1) You can post exclusive coupons and discounts on your page. You can tell your existing email list or blog followers to join you on Facebook for a special deal. If the people will find your offer attractive then you will start building a large number of fans.
2) You must set up the landing page of your Facebook page. Remember that you should put up an incentive so that people take action. You can promise coupons and discounts but you may want to set up something different for collecting their email.
3) You must integrate the Facebook plugins if you want to spread the message about your Facebook page. You can put the Like This button on your page to attract more fans to your Facebook business page.
4) You can also buy ads on the Facebook. This will help you to get the targeted audience to your page.