Keep it Safe
Don't use, copy, or edit names of other businesses and turn it into your own. Not only can you be sued for trademark infringement, your customers will frown at your blatant disregard for the intellectual property. So stay unique and use your creativity some more to come up with an original name.
Stay Away from Acronyms
Tempting as it is to use a short and easy-to-write abbreviation; it's generally not a good idea, especially for small businesses that need to do heavy marketing to compensate for a forgettable company name. After all, it takes resources to explain what the acronym means right? Visit https://www.brandroot.com/ for excellent business names for your company.
Don't Stay Local
In today's globally competitive world wherein products and services can now be sold on the Internet, it's no longer feasible to include your geographic location in your brand name.
While small businesses certainly operate locally, including your location in your name severely limits your reach and makes it more challenging to branch out.
See if it's taken
When you've finally chosen a business name for your business, you first have to check if someone else already goes by that name, lest you get hit with a lawsuit.
Note that you can still use a business name that another business has with one condition: it has to be in another industry or market.